The Working with Luxury Wedding Planners
Mini Course
Grow your business by earning theirs
The only mini course of its kind designed to take your business to the next level by breaking down exactly how to work with well-known luxury wedding planners and designers.
Ready to take your business to the next level and have happier and more fulfilling work?
The key to getting there is your relationship with luxury planners.
This is the biggest enigma of the wedding industry and no one else is talking about it.
No one else except us.
We’re letting you into the minds, hearts and souls of luxury wedding planners so that you too can accomplish your dreams.
With over 13 hours of video content, in the only mini course of its kind, you can learn exactly how to become someone the luxury planners will recommend time and time again to their high caliber clientele as you're woven into the fabric of their creative team.
- Uplevel and grow your business by serving quality over quantity
- Break into the luxury market and get planners’ business grounded in raving and consistent referrals
- Work smarter, not harder in a life-giving and thriving business
You deserve to know what it’s really like to work with luxury wedding planners. That's why we're here.
"I mean, where do I even start about how my life and business has changed? From 4k clients to 30k+ and stepping into my most powerful self. I am energized by my business and career, instead of it sucking my energy away.""
Megan Pettus - Megan Pettus Films
Introducing
The Working with Luxury Planners
Mini Course
Level Up Your Business
Let quality over quantity give you freedom with higher premiums and sustainable, reliable income.
Break into the Next Level of Weddings
Crack the code on how to get on the lists of high-end planners with luxury clientele for good.
Work Smarter, Not Harder
Say goodbye to spinning your wheels on marketing! Focus on your artistry and let the planners take care of the rest.
Thrive in a Business You Love
Build the portfolio of your dreams and work within your gifts to produce happier, more fulfilling work.
Here's what we'll cover
Everything you need to know in order to work with luxury wedding planners
Module 1
What Luxury Planners Need and Want Out of Their Creative Team
What does it take to work with a luxury planner? Explore what luxury planners need from their creative partners and how to signal that you are ready for this level of opportunity.
Module 2
Pricing, Part I: Planners + Designers
Our pricing discussion begins with planners and designers. Learn from Valerie Gernhauser of Sapphire Events as we discuss how pricing models differ for each discipline, the differences in each one, and how to price yourself for the level you want.
Module 3
The Working Relationship Between a High End Client, Their Planner and the Vendor Team
Uncover the unique relationship between high end clients, the planner, and the vendor team when it comes to expectations and communication. Learn the process from inquiry to post event as it relates to each part of this working dynamic.
Module 4
Seed Planting, Genuine Connections + Real Relationships
How can you create real connections with other wedding industry professionals in a way that is authentic? Explore why growing these relationships is a long game through real industry examples and experiences.
Module 5
What Catches My Eye: A Planner’s Inside Scoop on Selecting Creative Partners
How do you curate your creative partner team in an industry with diversified talents? Join us as we discuss what this selection process looks like, the importance of being a team player, and more with Eva Clark of Eva Clark Events.
Module 6
Differences in Planners and Designers vs. Planner/Designers
In the event industry, it is common to hear the titles “wedding planner” and “wedding designer” used interchangeably. But the truth is, these roles and responsibilities are vastly different. This lesson dives into those differences and offers a bonus Q&A from our members with fantastic insight into how other creatives come into this process.
Module 7
Balancing the Client/Planner Relationship + Expectations with Your Artistry
What does it mean to stay true to who you are as an artist while balancing the expectations of your clients, especially in a visual industry? Join Charla Storey of Charla Storey Photography to hear her personal methods, the importance of collaboration, and how she approaches being a problem solver.
Module 8
The Real Deal on Relationships
What does it mean to build and maintain relationships within the wedding industry? Lindsey and Cherish Conklin from Le Reve Films join us to share their insights on how to overcome common relationship pitfalls in the industry and the value of investing time and effort in fostering genuine connections.
Module 9
Planner Think Tank
In this special episode, our Planner Think Tank panel including Brooke Keegan of Brooke Keegan Special Events and Michelle Norwood of Michelle Norwood Events share personal experiences, pet peeves, and more. They also engage in an incredible live Q&A with members of our community.
Courtney Price - Courtney Price Photography:
"Investing in this content is the best decision I've made in my 8 years in business and the knowledge I've gained has been invaluable and essential for my long-term goals in the industry. Thank you so much for sharing your expertise - I'm so incredibly grateful."
Ashlea Snell - Ashlea Snell Photography:
"Started at $4500 and have now booked a $17k wedding with a minimum of $10k."
Working with Luxury Planners Mini Course - previously $898
NOW $198
LIMITED TIME SAVINGS of $700
BUY NOWLevel up your business and build the right relationships the right way.
The most vital relationships you can build in the luxury wedding industry are with wedding planners.
If you don’t understand the wedding planner, then you can’t win them over. And if you can’t win them over, then you can’t build your luxury wedding business. The way that your business grows in the luxury market is through referrals... from planners.
You can't find this kind of information anywhere else because everyone keeps this a secret. Except us. The Working with Luxury Planners Mini Course is the only course of its kind designed to take your business to the next level by breaking down exactly how to work with well-known luxury wedding planners and designers.
Kait Pena - Kait Pena:
"Because of y'all I doubled my prices from 7k-15k in a year. This content was so instrumental in helping me accomplish that. Thank you, thank you!"
Kristy May Chatelain - Kristy May Photography:
"Booked my first 14k wedding. And the client really values what I do and it was so easy. Would never have begun raising my prices without the support of this content! For reference, I booked a 2020 wedding at the same venue for 6K."
Meet your coaches
Hi, I'm Courtney
Serving as Invision Events' Principal Planner, Courtney is a business and life coach wrapped up in a wedding planner’s body, she's been dubbed a “personal trainer for your small biz” and a “small business therapist”.
Her background includes a degree in Marketing as well as her MBA and with this lens she views our industry objectively and runs all things operational and client-facing for Invision.
Hi, I'm Wendy
Owner of Birds of a Feather Events, Wendy comes from a television background where she produced and directed live television and called the shots - literally! After 8 years of 60 hour work weeks and feeling a disconnect the burnout was real and she decided she needed a change.
Today, after 13 years of owning her own planning and design business, much of Wendy’s time is focused on educating other vendors on best business practices to transform their own businesses through honesty and “tough love”. Wendy has been deemed a Top Wedding Planner and Event Designer Worldwide by Martha Stewart Weddings, and Best Wedding Planner in America by BRIDES.
Hi, I'm Julie
Julie Bunkley is the owner & creative director of Invision Events, a Birmingham, Ala. and Atlanta, Ga. based award winning design and plan firm. A public relations and design maven as well as a long-term, strategic visionary, Julie’s aesthetic and passion for building a brand is well over a decade in the making. Her eye is always on the long game, reminding us that a sustainable and successful business is a marathon and not a sprint.
Julie and her team at Invision serve couples from coast to coast and are most well known for their refined and tailored aesthetic as well as their thoughtful and intentional approach.
Featured in Martha Stewart Weddings, People, The New York Times, Fortune, BRIDES, In Style, Town & Country and Bridal Guide, they’ve been named twice by BRIDES as a Best Wedding Planner in America and by Southern Living as one of the South’s Best Wedding Planners.
This is for you if:
- You are a photographer, videographer, venue, floral designer, stationer, caterer, hair or makeup artist, band, DJ, or other creative in the wedding industry
- You want to break into the luxury market and work with your ideal clients pulling off events the industry envies and vies for
- You want to create a more sustainable business with increased revenue, streamlined processes, and consistent referrals
- You want to build a stronger portfolio of your dream work while collaborating on a team with common goals
This isn't for you if:
- You are already working with your ideal clients and achieving your income goals
- You like being in the weeds figuring out the logistics of landing clients and doing all the leg work
- You are already thriving in the business of your dreams
Abigail Lewis - Abigail Lewis Photography:
"This is hands down THE best education I've ever gotten for my business."
Grant Daniels - Grant Daniels Photography:
"From $10k to $17k average bookings."
For a limited time,
save $700
Normally the Mini Course is $898, but now you can save $700 and purchase the training for the low, low one time cost of $198. It's a total no brainer!
BUY AND SAVE NOW
Megan Gielow - MorningWild Photography:
Sacia Matthews - Sacia Matthews Photography:
"This is for you if you are ready to learn from those who operate at a high-vibe frequency and are ready to take fast action in your business. If you're ready to walk in alignment and watch your business and life start moving the needle to get to the next level, then this is it."
Level up your business and build the right relationships the right way.
The most vital relationships you can build in the luxury wedding industry are with wedding planners.
If you don’t understand the wedding planner, then you can’t win them over. And if you can’t win them over, then you can’t build your luxury wedding business. The way that your business grows in the luxury market is through referrals... from planners.
You can't find this kind of information anywhere else because everyone keeps this a secret. Except us. The Working with Luxury Planners Mini Course is the only course of its kind designed to take your business to the next level by breaking down exactly how to work with well-known luxury wedding planners and designers.
